Course overview
Description generated based on course syllabus and open data.
Graphic Design covers the path from idea and moodboard to a client-ready presentation. The program focuses on typography, composition, color, and hands-on work in Adobe Illustrator and Adobe Photoshop. Portfolio pieces include a music poster, a series of type posters, a book cover and spread, packaging design, one logo, and a case for a volunteer organization.
Graphic Design: learning structure and tools
Each stage is addressed sequentially: research, concept, moodboard, prototyping, validation, layout preparation, and presentation.
Graphic Design tools: Adobe Illustrator, Adobe Photoshop, typography
- Adobe Illustrator — vector graphics, layout systems, logo development.
- Adobe Photoshop — photo editing, poster compositions, production-ready files.
- Typography, color systems, grid-based layouts.
- Moodboard, briefing, and client presentation workflow.
Who it suits / who it does not suit in graphic design
Who Graphic Design suits
- Beginners seeking fundamentals: composition, color, typography.
- Self-taught designers who need structured practice beyond random software use.
- Web/UI designers aiming to strengthen visual language and identity skills.
Who Graphic Design does not suit
- Those expecting instant outcomes without practice.
- Those not planning to work with typography, layouts, or packaging.
- Those looking for theory only with no assignments.
Problem → possible outcome in Graphic Design
- Random software actions → a clear process: brief, moodboard, prototype, layout.
- Typography uncertainty → systematic type choices, hierarchy, and scale.
- Overloaded compositions → grid discipline, rhythm, and negative space balance.
- Color issues → palettes, contrast, and identity-focused accents.
- Unstructured ideas → concise solution presentations to clients.
Comparison with alternatives in graphic design
- Self-learning: fragmented knowledge, uneven practice.
- Short workshops: narrow scope without a complete system.
- Long academic programs: strong theory, fewer practical briefs.
- Structured Graphic Design program: ordered modules and balanced theory–practice with real-world tasks.
Expected outcomes after completing Graphic Design modules
- Portfolio set: music poster, type poster series, book cover and spread, packaging design, one logo, and a volunteer-organization case.
- Competencies: composition, color, typography, file preparation, and presenting solutions.
- Process skills: briefing, reference research, moodboarding, prototyping, and presentation building.
Graphic Design lecturer: Yulia Zamyatina
6+ years in the industry. Former graphic team lead at League Design Agency. Around 50 identities and packaging projects; two silver awards (design category) at Ukrainian The Very Best Of. International portfolio with projects such as La Marine Skincare, Powerbuilding, Kritika, and Geo Protocol.
Graphic Design modules and topics
- Adobe Illustrator: vector workflow, grids, logo, poster composition.
- Adobe Photoshop: editing, collage, production layouts.
- Core: composition, color theory, typography.
- Projects: posters, book design, packaging, identity, and presentations.
